Tuesday, November 11, 2008

Why Internet for Media houses

This blog is a fruit of Internet workshop for Editors and Trainers held in Dar es Salaam from November 10-14 at Tanzania Global Development Learning Centre (TGDLC).

The workshop organized jointly by MISA-Tanzania and VIKES Foundation (Finnish Foundation for Media, Communication and Development, in principle intends to introduce the editors how Internet has changed societies and the general community globally.
As it is an open secret that to most media houses Internet more as fashion than a business, this workshop has come at the right time and to the right people to get introduced to this technology which is now in control of world business in all aspects being advertised, marketing and selling of all sorts of merchandise.

Back to media houses which have for scores of years wasted their news contents for lack of proper archiving with Internet services through online publications their contents may be stored in bulk and be retrieved at button click.

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